MicroBiz President Kevin Kogler will be presenting the keynote presentation on Customer Experience at the Business Solutions Retail IT VAR Of The Future Conference, May 12-13, at Bally’s Las Vegas.

The conference will present an in-depth look at four topics: POS-as-a-Service, mobile point of sale (POS), Payment Security and EMV, and customer experience. The conference will focus on POS-as-a-Service transitioning from a break-fix business model to a recurring revenue model, with time devoted to challenges such as the change in cash flow, sales and marketing, and pricing and bundling. The event is being sponsored by Business Solutions Magazine, a publication focused on the value added reseller market.

BSM editor-in-chief Mike Monocello explains BSM chose these four areas after conducting a poll to find the most important issues to its readers. Also, through its sister publication, Integrated Solutions For Retailers, BSM asked merchants to weigh in on the biggest technology trends and their biggest needs. “There was 100 percent overlap on the four topics,” Monocello says. Monocello says he’s been covering VARs’ transition to the new model for several years, and concludes, “I’m a fan. Recurring revenue is the key to longevity and profitability for most VARs … I really believe this is one of the best ways to help our readers improve their situations.”

For more information on the Retail IT VAR Of The Future conference, visit www.retailitvarofthefuture.com/or email Abby.Sorensen@BSMinfo.com.

Conference sponsors include Platinum sponsors BlueStar, ScanSource, and Worldpay, Gold sponsor Moneris, and Silver sponsors AML and CRS.

About MicroBiz

Cloud POS and inventory management software for multi-store, multi-channel retailers seeking to manage their store inventory, ecommerce sites and mobile point of sale terminals from a single platform. Works with iPads, Macs and PCs. MicroBiz was founded in 1985 is based in Menlo Park, CA. MicroBiz software has been purchased by over 25,000 retailers in 20+ countries.